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AEG Live is helping brands tune up for its compilation of summer music festivals. The producers of the New Orleans Jazz and Heritage Festival, the Coachella Valley Music and Arts Festival, and Stagecoach Country Music Festival have decided to bundle those and nine more of its giant music events to allow marketers to buy across festivals.

The independent event production team, Across-the-Way Productions, just announced exciting additions to the already colorful initial lineup for their celebrated annual music and arts festival, FloydFest. Now in its 8th incarnation, the festival will take place July 23-26, 2009 in the beautiful Blue Ridge Mountains of southwest Virginia. Since its inception in 2002, FloydFest organizers have prided themselves in providing a safe and welcoming ground for a global community forum, and musical showcase steeped in Appalachian roots.

The summer rock festival is a hallowed tradition, and the mere mention of a Lollapalooza or a Bonnaroo calls to mind more than a few indelible images: The restless multitudes massed outside the brimming porta-potties, the eight-dollar hot dogs washed down with twelve-dollar beers, so many sunburned and shirtless party warriors being carried to the quiet mists of the chillout tent. The sun is out; people are on vacation; sometimes it rains, and we get naked in the mud.

This past Sunday was one of those beautiful, crisp fall days.  The sun was shining brilliantly in a clear, blue sky.  The temperature got up to the upper 70s and there was a slight breeze.  And my son and I were attending our second Voodoo Fest and considering the time well spent!

Stephen Rehage lost thousands of dollars in the making of the first New Orleans Voodoo Experience, the outdoor music festival he first produced in 1999 that only drew about 8,000 people.

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